For Startups



What do Zpryme (since 2009), Energy Thought Summit (2014), Gridmates (since 2014), Grid4C (since 2015), ClearWorld (2015), Hive Computing (2015), Uptake (2015), CapRock Renewables (2016), Spark Cognition (2016), Live Earth (2016) and V2COM (2017) all have in common?

They all seek CMG advice and services.

For startups, we provide world-class strategies and tactical methods to accelerate product innovation, go-to-market planning, commercialization, and building of ecosystems.

Key Startup technology services by CMG include assessment, planning, architecting and design of the following:

Smart Grid, Microgrids, Smart Pipes, Internet of Things, Smart Metering, Smart Devices, Smart Buildings, Smart Homes, Energy Storage, Dsg2

Distributed Generation (CHP, solar, wind, fuel-cells), Electric Vehicles, Energy Management Systems, Network Management Systems, Enterprise Software, Embedded Software, Cloud, Big Data, Mobile, Security and Telecom Networks.

Additionally CMG has great Startup expertise in advisory, assessment and planning for the following:

General Management, Corporate Strategy, RoadMap Development, Innovation Management, Business Models, Business Cases, Marketing Strategy, Product Strategy, Services Strategy, Market Development, Channel Development, International Development, Go-To-Market Planning, Pitch Development, Funding Strategy, and M&A Strategy. The results of our involvement are proven to Increase Value, Reduce Risk, Accelerate Adoption and Delight Customers.

Best Selling CMG Framework for Startups:

Strategy and Scenario Planning (SSP) Framework — The SSP Framework is a powerful methodology particularly useful in developing enterprise strategies to navigate extreme events like smart energy transformations. The process for this framework includes the selection of decisions needed, assumptions, drivers, brainstorming, solution seeking, blending, and mapping to decision-making.

Go-To-Market Planning (GTMP) Framework — The GTMP Framework provides world-class best practices to manage complex and multi-level cross-functional teams from strategy, sales, marketing, product management, operations, customer service, and support to deliver fast results. This framework provides a clear direction and method for true collaboration and synergy to help accelerate execution speed and success.

Smart Buildings (SB) Framework – The Smart Buildings Framework (inclusive of BAS and BIoT) provides a clear roadmap for building owners and technology buyers to the best practices, use cases, benefits, technologies, standards and vendor offerings (e.g. edge devices, sensors, gateways, networks, control platforms, analytics tools, portals and applications) in the market place.

Big Data (BD) Framework – The Big Data Framework shares great detail of the key use cases in Smart Grid, Energy Generation, Smart Buildings, Smart Cities, Smart Water, and Customer Experience Solutions plus the best practices around data ingestion, automation, analysis, workflow and action.

Internet of Things (IoT) Framework – The Internet of Things Framework brings a proven roadmap model to commercial and industrial users of the best practices, use cases, benefits, technologies, standards and vendor offerings in the market place with focus on Government, Energy, Water, Transportation, Healthcare, Education, and Buildings.

Cloud Computing (CC) Framework – The CMG Cloud focus is on the roadmap of transformation from Packaged Software to Infrastructure-as-a-Service (IaaS) to Platform-as-a-Service (PaaS) to Software-as-a-Service plus the best practices and business models around the use and deployment of virtualization, private clouds, hybrid clouds, and IT-as-a-Service.

The Go-To-Market Planning Framework consists of the following elements (note that within and between each element listed below reside key initiatives that require both domain expertise and cross-collaboration between teams):

1.Market Analysis

1a. Market Research
1b. Market Opportunity
1c. Competitive Landscape
1d. Competitive Advantage
1e. Technology Assessment

2.Quantitative Analysis

2a. Market Sizing
2b. Product Performance
2c. Operational Metrics
2d. Win/Loss Analysis

3.Business Strategy

3a. Business Case
3b. Buy vs. Build vs. Partner
3c. Thought Leaders
3d. Key Trends and Innovations

4.Product Planning

4a. Positioning
4b. Pricing
4c. Distribution
4d. Market Requirements
4e. Product Requirements & Roadmap
4f. Product Buyers
4g. Product Users
4h. Buyer Use Cases
4i. Development Team and Methodology

5.Sales and Marketing Programs

5a. Marketing Plan
5b. Customer Acquisition Plan (Online/Direct/Channel)
5c. Customer Retention Plan
5d. Lead Generation Plan
5e. Target Buyer Profiles
5f. Buyer Profile Messaging
5g. Launch Plan

6.Sales Readiness

6a. Presentations and Demos
6b. Collateral and Sales Tools
6c. White Papers and Articles
6d. Competitive Write-ups

7.Delivery & Support

7a. Documentation
7b. Support Tools
7c. Agreements
7d. Escalation Priority

You can pick and choose which expertise you desire from any and/or all the modules of this framework.

Andres Carvallo, CEO,  has had the golden touch multiple times and he has helped in the success of some great startups:

Tycho Networks (acquired by in 1999) (acquired by FreeMarkets in 2000) (acquired by Avalon Marketing Systems in 2003)
HillCast Technologies (acquired by Charles Schwab in 2004)
BuildForge (acquired by IBM in 2006)
iConclude (acquired by Opsware in 2007)
Consert (acquired by Toshiba in 2013)

And currently works with:

Zpryme (since 2009)
Gridmates (since 2014)
Energy Thought Summit (2014)
Grid4C (since 2015)
ClearWorld (2015)
Hive Computing (2015)
Uptake (2015)
Caprock Renewables (2016)
Spark Cognition (2016)
Live Earth (2016)
V2COM (2017)

DOWNLOAD our Startup Solutions presentation by click the link below

CMG Startup Solutions – 2017

For more information or to connect with our team, please go to our contact page and fill out the form, or send an email to, or dial (888) 445-5486.